Launched in 2011, Wealthfront is a robo-advisor with $75+ billion in property below administration as of January 2025. A robo-advisor is an funding advisory service that makes use of an algorithm as a substitute of individuals that will help you make investments.
Wealthfront is a tax-efficient and low-cost approach to make investments. Its providing is compelling. For simply 0.25%, they do all of the heavy lifting utilizing a pc algorithm.
I believe robo-advisors are nice as a result of they provide skilled advisory providers, a minimum of a vanilla model (or cosmopolitan, to maintain the ice cream analogy as correct as attainable), to the plenty by counting on algorithms quite than an advisor-heavy method.Â
Many funding advisers gained’t meet somebody with out a minimum of six figures to take a position since they receives a commission as a share of property below administration. Robo-advisors can do that as a result of robots don’t want something however hugs.
Their funding group is spectacular, that includes names like their Chief Funding Officer, Dr. Burton Malkiel (A Random Stroll Down Wall Road), and Charles Ellis (Successful the Loser’s Recreation), founding father of Greenwich Associates.
At a Look
- $500 minimal beginning steadiness
- 0.25% annual payment
- Customizable premade portfolios
- Tax loss harvesting
- AI-powered monetary recommendation
Who Ought to Use Wealthfront
Wealthfront is nice for many who desire a robo-advisor with tax loss harvesting and don’t care about receiving customized monetary recommendation. It has three premade portfolios that may be custom-made with quite a lot of different investments.
If you’d like to have the ability to converse to a human advisor, Wealthfront might not be for you.
Wealthfront Options
Desk of Contents
- At a Look
- Who Ought to Use Wealthfront
- Wealthfront Options
- What Wealthfront Provides
- Concerning the “Robotsâ€
- How Wealthfront Invests
- Danger Tolerance & Asset Allocation Instrument
- Wealthfront Money Account
- Wealthfront Free Monetary Planning
- Portfolio Line of Credit score
- How a lot does Wealthfront value?
- Wealthfront Options
- Wealthfront Evaluation: Ultimate Ideas
What Wealthfront Provides
Simplicity and optimization.
All robo-advisors promise funding returns with out as a lot upkeep. With an account minimal of simply $500, Wealthfront affords an funding advisory service to the plenty.Â
It took me a few years to amass $5,000 in investable property, and it sat in an index fund at Vanguard whereas it grew. I didn’t pay a lot in charges, however I additionally didn’t get tax loss harvest both (heck, I didn’t even find out about it till a few years later!).
I noticed my job as an investor as being two major duties:
- Decide and set up an asset allocation and,
- Rebalance their portfolio periodically.
Wealthfront does the primary job by having you reply a questionnaire about your threat tolerance to determine your asset allocation. Then, its robots do their magic to build up the proper property to get the allocation that most closely fits your threat tolerance.
As an ongoing service, they deal with rebalancing, tax loss harvesting, dividend reinvestment, and all the opposite smaller duties that may add to your returns however that we regularly neglect to do. That’s the place the optimization is available in.
Concerning the “Robotsâ€
Computer systems are solely pretty much as good because the individuals who design and program them, so whereas I say “robots†lots on this put up (it’s a “robo-advisorâ€), the parents who constructed the robots and provides them the perception to do their automated magic – they’re not robots.
They’re PhDs led by Dr. Burton Malkiel. They rent solely PhDs to work on the funding group.
How Wealthfront Invests

Wealthfront has three premade portfolios to select from, however every could be simply custom-made. In complete, it affords 239 investments, 17 asset lessons, and two cryptocurrency trusts.
The three premade portfolios are:
Traditional: It is a portfolio of index funds that’s globally diversified. Its primary holdings as of January 2025 are 45% in US inventory by way of Vanguard’s Complete Inventory Market Fund, 18% overseas shares by way of Vanguard’s FTSE Developed Markets ETF, and 16% rising market shares by way of Vanguard’s FTSE Rising Markets ETF.
Socially Accountable: This portfolio focuses on sustainability, variety, and fairness. Its primary holdings as of January 2025 are 60% US shares by way of iShares ESG Conscious MSCI USA ETF, 12% overseas developed shares by way of iShares ESG Conscious MSCI EAFE ETF, and 11% company bonds by way of iShares ESG Conscious USD Company Bond ETF
Direct indexing: This portfolio invests in particular person shares and is designed for portfolios over $100K. Your portfolio allocation shall be decided by your threat tolerance.
Along with the premade portfolios, there are a number of funding classes you may spend money on. They’re:
- US inventory ETFs
- Bond ETFs
- International/ rising markets ETFs
- International inventory ETFs
- Socially accountable ETFs
- Tech/ innovation ETFs
- Cryptocurrency trusts
- Wealthfront unique choices
- Investing technique ETFs
- Sector ETFs Commodity ETFs
Tax Loss Harvesting
To save cash on taxes, Wealthfront makes use of tax loss harvesting. If an asset drops in worth, Wealthfront will promote it and purchase a unique, but related, inventory. You’ll be able to then use that loss to offset any funding features you’ve.


Your threat tolerance performs a big half in your asset allocation. Wealthfront helps you identify your threat tolerance by a quiz on the web site.
It’s fairly easy. It takes a couple of seconds to by the questionnaire and get your really helpful funding plan: (you are able to do this your self with out placing any private info, they don’t ask for or require an e mail to play with this software)


Scroll all the way down to see the breakdown:


Underneath every class, they listing the three main ETFs. In concept, you can go and purchase these allocations immediately. In case you click on on every of the bars, you’ll see a breakdown.
You’ll be able to mess around with the Danger Tolerance slider to see how the allocations change (the portfolio is 7.5, the max is 10), plus see the distinction between a Taxable Funding Combine and a Retirement Funding Combine. I like that the Projected Efficiency is a diffusion versus a single line because it’s typically depicted as a result of it extra precisely displays the information.
As you may see, the funding choices for the taxable account encompass the Vanguard Complete Inventory Market Fund and Schwab US Broad Market ETF. If you wish to spend money on a socially accountable fund, it suggestsiShares ESG Conscious MSCI USA ETF.
Wealthfront Money Account
Lastly, typically you’ll have money not invested within the markets, and Wealthfront has a money account that at present pays 4.00% with FDIC insurance coverage as much as $8,000,000.
There aren’t any month-to-month charges and no minimal steadiness necessities.
Wealthfront Free Monetary Planning


Wealthfront affords a free automated monetary planning expertise that’s accessible to everybody.
It’s an automatic monetary recommendation engine that takes your particular person information, like earnings, spending, and investing, to guard your monetary property and skill to satisfy future targets.Â
It considers life occasions, like shopping for a home and having kids, and adjusts your plan accordingly. And it does this repeatedly, quite than yearly or as soon as 1 / 4, as you’ll with a human advisor.
You’ll hyperlink your entire accounts so the software program can see your present standings. It would calculate your networth and offer you a plan to satisfy your targets. You will get a snapshot of your funds, discover numerous situations, after which have a look at completely different tradeoffs. In case you’ve by no means constructed a plan, they’ve an interactive Monetary Well being Information that helps you get began.
Portfolio Line of Credit score
When you have a person or joint account with a steadiness of a minimum of $25,000, a Portfolio Line of Credit score permits you to request money as much as 30% of the present worth of your account, they usually’ll ship it over as shortly as one enterprise day.
Your portfolio turns into a line of credit score. (therefore the title!)
The rate of interest is variable and relies on the efficient funds price, plus 1.08% (price schedule & definitions):
Their rate of interest may beat a house fairness line of credit score (because it’s technically a margin lending product and never a conventional mortgage), and since there aren’t any charges, it’s even cheaper. And in contrast to a daily mortgage product, there isn’t any credit score verify, no minimal month-to-month funds, and the mortgage is secured by the property in your portfolio.
How a lot does Wealthfront value?
Wealthfront doesn’t cost a fee or account upkeep charges; as a substitute, it depends on an account administration payment. The account administration payment is 0.25% of property. That is on prime of the charges charged by the underlying ETFs, which common 0.12%.
Wealthfront Options
There’s lots to love about Wealthfront, but it surely’s at all times a good suggestion to comparability store earlier than signing on to any funding account. It’s your hard-earned cash, in spite of everything. Listed here are a couple of Wealthfront options to contemplate.
Betterment
Betterment is one other robo-advisor that gives tax loss harvesting. You will get began for $10, and it fees both $4 a month or 0.25%. You can be charged the 0.25% when you arrange recurring month-to-month deposits of a minimum of $250 or you’ve a steadiness of a minimum of $20,000.
It additionally has a money reserve account that earns 4.00% APY and has a $0 minimal steadiness requirement. FDIC insurance coverage goes as much as $2 million.
When you have a steadiness of a minimum of $100,000, you will get customized one-on-one recommendation from a CFP®. There may be an annual administration payment of 0.65% for this service.
Right here’s our full Betterment assessment for extra info.
SoFi® Investing
Mortgage big SoFi additionally affords robo-advisor providers. You can begin with $50 and it fees 0.25%, the identical as Wealthfront. It doesn’t have a money reserve account precisely, but it surely does provide financial institution accounts, together with a high-yield financial savings account that earns as much as 3.80% APY (unlocked with direct deposit or by depositing $5,000+ each 30 days, in any other case 1.00% APY).
One massive good thing about SoFi Investing is that it affords human monetary advisors to all shoppers at no further prices. Nevertheless it doesn’t present tax loss harvesting.
Right here’s our full assessment of SoFi Investing for extra info.
M1 Finance
With M1 Finance, your portfolio is known as a “pie,†and inside this pie, you may add as many “slices†as you would like. These slices could be particular person shares, ETFs, or professional pies. It doesn’t present tax loss harvesting.
You will get began for $100 and the primary 90 days are free. After that, the payment is $3 a month, except you’ve a steadiness of a minimum of $10,000 or an lively private mortgage.
It has a high-yield financial savings account to function your money reserve account that earns 4.00% APY.
Right here’s our full assessment of M1 Finance for extra info.
Wealthfront Evaluation: Ultimate Ideas
Wealthfront has top-notch software program and automation, a surprising Ph.D. funding group led by one of many greats, and is low-cost. You’ll pay 0.25% it doesn’t matter what your steadiness is, which is a deal when your steadiness is small however may get dear as your steadiness grows.
Additionally they provide tax loss harvesting, which not each robo-advisor does. So, if that’s one thing you’re on the lookout for, Wealthfront is value contemplating.
Concerning recommendation, they solely provide automated recommendation, and there’s no possibility to talk to a human advisor.
In case you’re utilizing Wealthfront, I’d love to listen to about your expertise!
